Four-Part Webinar Series

The Co-Op Apocalypse

Co-Op Partners face the most competitive market in history.  E-commerce sites and Big Box retailers have better tools, more expertise and deeper pockets than your Partners.  

So, can your Partners compete and win in today's competitive environment?  They can if they are using the right technology.  New innovations in Channel Marketing Automation allow Partners to launch highly sophisticated campaigns at a higher frequency and with better, more quantifiable results.  

Join Sean Wisdom, SproutLoud's Vice President of Channel Marketing, to look at the market factors that are making innovation a requirement instead of a goal. 

The Co-Op Apocalypse webinars:

  • Reveal key failure points in traditional Co-Op Advertising that are leaving Partners defenseless against their competition
  • Focus on Digital Marketing as the foundation for strategic Partner Marketing
  • Delve into the value of data-driven customization engines to increase speed to market
  • Examine the crucial role of business intelligence

The Co-Op Apocalypse Webinar Series:


Part 4: Get Smarter or Go Extinct

Thursday, March 8 at 2pm ET/11am PT 


Part 1: Why Traditional Co-Op Marketing is Not Competitive Anymore

Part 2: It's Digital or Else

Part 3: Speed to Market is Everything