Webinar: On Demand

Can your Partners really compete?

Modern digital marketing has created the most well-educated consumer market in the history of business. Buyers know where, what and how much before they ever set foot in a store or call a number.  Big box retailers are taking advantage of this with highly sophisticated marketing that is leaving Indirect Partners out-gunned in the competition for customers.

Join special guest Kathy Freeman Contreras, SiriusDecisions' Sr. Research Director on Channel Marketing Strategies, and Sean Wisdom, Vice President of Channel Marketing at SproutLoud, as they discuss the key imperatives to fast-track sales through Channel Partners.  

In this webinar, we will discuss:

  • How profiling your Partners will lead to better decisions on marketing strategy
  • Why Channel Marketing Automation is the technology foundation for better local execution
  • How Local Marketing Concierge services are critical to creating demand
  • Why measuring performance is essential to creating optimal sales results 

Join us at 1 pm ET/10 am PT on Tuesday, June 20 for this insightful look into the future of Channel Marketing.